First Western Bank & Trust will kick-off their annual acts of kindness campaign on Monday, December 21. The bank has purchased gift cards from local small businesses, and in turn, will be randomly gifting them to drive-thru customers. The tradition, called “100 Cheers”, has been running for six years.
“Our First Western family looks forward to the 100 Cheers tradition each holiday season. We are grateful for the opportunity to bring joy to our community, while supporting our local businesses along the way,” says Brenda K. Foster, President & CEO.
Between December 21st-23rd, 2020, community members who visit drive-thru locations have a chance to receive a gift card to a local business. Each of First Western’s six communities will be participating in this holiday tradition.
Foster continues, “Our small businesses play such an important role in our communities. 100 Cheers is just one way we can help to support them during an especially difficult year. We hope you’ll stop by a First Western drive-thru and help spread some holiday cheer!”
First Western operates in six community markets: Minot, Bismarck, Fargo, Baxter, Alexandria, and Eden Prairie. Community members are encouraged to follow First Western Bank on social media for more information on the 100 Cheers campaign.
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First Western Bank & Trust has been a community bank since 1964 when it opened in Minot, ND. Since then, they’ve added more locations in Minot, as well as in Bismarck, ND, and Eden Prairie, MN. In October of 2019, First Western was joined by BlackRidgeBANK and all of its locations in North Dakota in Minnesota. They operate as a full-service financial center providing traditional banking products as well as trust services, all lines of insurance, leasing, and much more.